id style smooth
wrap up styling cream 150ml £8.75
Benefits:
- Ultra light cream for gentle control
- Provides a soft feeling and keeps natural look, shine and movement
Usage:
- Distribute a small amount through damp hair and style as required
- Can also be used on dry hair
Hold Factor: 1
stretch flattening balm 100ml £7.25
Benefits:
- Lightweight balm for taming and smoothing frizzy hair
- Perfect for temporarily flattening naturally curly or permed hair
- Advanced formula adds moisture and silky shine
Usage:
- Dispense 2-3 pumps into palms and smooth through towel-dried hair
- Use in conjunction with a hair-dryer to achieve a controlled, glossy finish
Hold Factor: 1
tame smoothing lotion 100ml £5.85
Benefits:
- Velvet smooth experience for the hair
- Protects hair from heat damage caused by blow-drying
- Caring formula provides an extra portion of moisture leaving hair looking healthy and shiny
- Helps smooth and tame unruly hair
Usage:
- Dispense 1-2 pumps into palms and glide through mid-lengths and ends of damp hair
- Blow-dry as preferred
Hold Factor: 1
flatter iron spray 200ml £8.35
Benefits:
- Heat protective formula up to 200ºC when using irons
- Smoothes the hair and protects against humidity while improving combability
Usage:
- Spritz evenly onto dry hair prior to using straighteners
- Alternatively spritz onto towel-dried hair before blow-drying
Hold Factor: 1
sleek frizz free shine serum 200ml £8.35
Benefits:
- Gives maximum control of frizzy hair whilst adding silky shine and gloss
- Dull hair becomes sleek, vital and healthy-looking
Usage:
- Dispense a few drops into palms and glide through mid-lengths and ends of towel-dried hair
- Can also be used sparingly on dry hair
Hold Factor: 1
gloss shine spray 150ml £6.30
Benefits:
- Provides hair with long lasting, glamorous shine
- Combats frizz and improves combability leaving hair soft, glossy and manageable
Usage:
- Spray over finished style holding approximately 30cm away
- Can also be used sparingly on damp hair for improved combability
Hold Factor: 1

